Android Market – 10 Billion Downloads!
By any measure, Google’s Android Market is exploding. It’s meteoric rise has reached the Ten Billion mark for downloaded apps and currently is moving at a staggering pace of One Billion app installs every 30 days to the Two Hundred Million Android Market activated worldwide.
The timeline which describes the Android Market growth is incredible. It was twenty months before the Google Android Market reached one billion downloaded apps. Reportedly it was another five months before it reached the second billion.
Apple, in comparison to Google’s Android Market, enjoyed its’ Ten Billionth App Store download back in January of 2011. That was an increase of 7 billion in a years time from January 2010.
What all this means is that in order to have a successful online marketing strategy for your business, you need to make sure your site is user friendly for a mobile audience that is not only reading news and texting with their friends, but also doing research and making purchases on the run over the Internet.
Here are a few suggestions to keep in mind when optimizing your business website to take advantage huge amount of traffic that exists in the growing iPhone and Android Market niches.
Minimize The Amount Of Scrolling
It is not as easy to scroll on a Smartphone as it is on a desk top. Keeping the scrolling distance to a minimum makes your site a lot more user-friendly.
Watch The Loading Time On Files and Images
Smartphone users are usually on the go and don’t have a lot of patience to wait for websites to be loading. Although today’s 3G and 4G networks make it much simpler for downloading images and large files you need to ensure that all the files that are uploaded to your website have been set up for the greatest loading efficiency. Lost sales are a direct result of long loading times.
Get Listed With Google Places
Mobile Marketing Is Exploding
If you are the owner of a local brick and mortar business, it is critical that you alert Google to your exact location by submitting your site to Google Places. In addition, make sure your entire address including zip code and phone number is on your website so that iPhone and Android Market Smartphone users in the surrounding area can find your business when they do a local search.
Smartphones and mobile devices are getting more powerful and offering a list of features that grows daily. The slogan “There’s an app for that” seems to apply more often than not. It appears that Smartphones are becoming the main tool people are using to access the internet when making purchasing decisions. To make sure that your site is optimized to take advantage of this exploding market contact one of the professionals at Paragon Marketing Solutions today!
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